This Brochure offered a model car that has always been met with mixed emotions. For '57 it was the first time since 1952 that Mercury didn't look like a Ford or a Lincoln. But many asked, what did it look like? It had some wild and different styling, that's for sure. Not to mention the many "space age" gadgets featured with it. Danbury Mint provided us collectors with five versions of the '57 Mercury, and it's probably safe to say that this particular model was the most subtle of the lot. It didn't have the "elongated rear Fender Skirts" or the "extended bumper Continental Kit" protruding from the rear end. But be assured, it still looked different than any other automobile offered by the Big Three for '57. It was covered in a lot of Chrome from front to back and both the Grille and rear bumper displayed a unique 'split look". The Two-Tone color combination of Nantucket Blue and Pacific Blue certainly was refreshing and eye-catching. Me? I liked it! But like a White Castle Hamburger, most folks either liked it or hated it, and there wasn't any in-between. It's a beautiful model that is a standout in my collection.
Danbury Mint presents the...
1957 MERCURY MONTCLAIR CONVERTILBE
George Schire
Oakdale, Minnesota
This is an incredible model for sure. The colors are excellent. "Wild & Different Styling" is definitely the best way to describe it. The Mercury from 1958 to 1960, but especially the 57-59 years were very distinctive. They all had their own personality that couldn't be mistaken for another car. The '57 Mercury was unique.
I have all of the Mercury models DM offered except the Pace Car, although I have the standard convertible which is the same color. I love every one of them.
Great post today George. Thanks!
John Merritt
South Lyon, Michigan - USA
Great writeup George. I loved the 57 Mercury and it's in your face styling. Unlike a White Castle hamburger, the 57 Merc leaves no after taste for me. I have five versions of the 57 Mercury, this Montclair convertible, the yellow Turnpike convertible, the Indy 500 Pace Car, the red/white Turnpike Cruiser hardtop and the lilac/black Turnpike Cruiser hardtop.
THANKS John and Bob! The only one I don't have is the "Pace Car" version.
George Schire
Oakdale, Minnesota
Yeah, as I mentioned in an earlier post, '57 was the year that got me infatuated with cars at the early age of 5. Back then, each car had it's own, distinct look that often changed radically every one or two years. I've got this Montclair and the red Turnpike Cruiser in my collection.



