RATINGS BY THE NUMB...
 
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RATINGS BY THE NUMBERS...the 1960's

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George Schire
(@georgeschire)
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Going through my files of 1960's American cars, I found these "Production Numbers" for each Brand interesting.  Certainly the numbers reveal some interesting observations.  

1) CHEVROLET 20,333,083

2) FORD 17,067,193

3) PONTIAC 6,761,759

4) PLYMOUTH 6,302,993

5) OLDSMOBILE 4,980,463

6) BUICK 4,932,153

7) DODGE 4,652,198

8) RAMBLER 3,615,165

9) MERCURY 3,333,790

10) CADILLAC 1,802,826

11) CHRYSLER 1,800,221

12) STUDEBAKER 404,130

13) LINCOLN 397,459

14) IMPERIAL 168,971

15) DESOTO 29,115

16) EDSEL 3,008

I find it interesting that Pontiac, Plymouth and Oldsmobile all in the Top Five for production in the '60s and neither is with us today.  And looking at #6 through #10 on the list, Rambler and Mercury have also left us.  Finally, not so surprising #11 through #16 shows that only Chrysler and Lincoln are still alive, though neither brand had staggering numbers.  

It's also interesting noting that Cadillac's and Chrysler's numbers differed only 2,605 cars.  The numbers for DeSoto and Edsel of course only reflect 1960, as each brands production was halted in November 1959 for their 1960 models.  

Take note that all the production numbers include all cars within each brand name (i.e. Chevrolet, Corvair, Corvette, Chevy II, Nova, Caprice, etc.). 

The American cars of the 1960's gave us some of the most beautiful ever produced.    

 


George Schire
Oakdale, Minnesota


   
Ed Glorius, John Bono, Charles Rockett and 5 people reacted
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(@sizedoesmatter)
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Interesting info and observations.

 


John Bono
North Jersey


   
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Charles Rockett
(@charles-rockett)
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Thanks for this, it is, as you say, fascinating.  Clearly, the 'bread and butter brands survive: Chevrolet, Ford, Plymouth.  As well as the kudos brands that pass a little sparkle down to their poorer cousins: Cadillac, Lincoln, and Chrysler respectively.  

After which, apart from the independents; Studebaker, Rambler that hadn't the equation of numbers to survive, the others - your successful Oldsmobile and Pontiac, as well as more salubrious marques, Imperial  - are victims of planned thinning-out of brands as cost cutting exercises. Which brings us back to the beginning with the Edsel that you would have liked to be given more of a chance.



   
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(@jack-dodds)
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Very interesting numbers.  The biggest shocker for me is that Rambler outsold Mercury!!!



   
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George Schire
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Posted by: @jack-dodds

Very interesting numbers.  The biggest shocker for me is that Rambler outsold Mercury!!!

That surprised me too.


George Schire
Oakdale, Minnesota


   
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George Schire
(@georgeschire)
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@charles-rockett

sadly though, Plymouth is no longer with us today.  I shed a tear when I reflect on the cars from my growing up years that have left us.  

Pontiac, Oldsmobile, Plymouth, DeSoto, Mercury, Imperial, Kaiser, Frazer, Studebaker, Rambler, Nash, and Edsel. 

I think there is a lesson here as they've been replaced by brands like Honda, Mitsubishi, Toyota, Nissan, Hyundai, and Kia.  


George Schire
Oakdale, Minnesota


   
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Charles Rockett
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@georgeschire You are so right, and the German cars at the mid to premium range. But no individual character: What this car says about you.  Thanks for your thought-provoking post.



   
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TerrySlekar
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Posted by: @georgeschire...I find it interesting that Pontiac, and Oldsmobile all in the Top Five for production in the '60s and neither is with us today...

Don’t forget Plymouth - #4 on the list & no longer with us...


Zeeky Banutski
The People’s Republic of Maryland


   
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