The ALL NEW 1953 CHEVROLET at a DEALER NEAR YOU!

One of my neighbors pointed it out to me while we were sharing a beer in my garage the summer before last, that "Of all the posters on your wall, that big Chevy stands out of all the rest".  He was speaking about the Red 4-door Bel Air that is bigger than most of the other posters on the walls.  It's included below and being so big, it's scanned in a "Back half and Front half".  

Chevrolet being the working man's car that it was in the '50s, offered a car for every pocketbook.  For 1953, that was no exception.  

Some REAL CHEVROLET FACTS:  

Chevrolet in 1953 gave the car buying public a new body change which wasn't real drastic, but it was easy to see that it was a change from the previous year. 

Different names were designated for some of the models.  The Styleline name was changed to Series 150, the Deluxe modes now became Series 210, and the entirely new of body styles used the Bel Air name that was originated in 1950 with their Hardtop Coupe.  With the new body style and an improved automatic transmission, Chevrolet had a lot to be proud in their '53 series of cars.  

The top line series was Bel Air which formerly only adorned the Hardtop, was now also a beautiful convertible, which sold for $2,175.  A total of 24,047 Bel Air Convertibles were built.  Chevrolet's most popular mode for '53 was the Bel Air 4-door Sedan, carrying a price tag of $1,874 and there were 247,284 rolled off the assembly line.  

The Bel Air Sport Coupe sold new for $2,05.  Many buyers found the true beauty in this model and the Bel Air Convertible in the interior.  It featured broadcloth upholstery and carpeting which turned a low-priced car in to a luxury vehicle for middle class people.  

Chevy's lowest priced care offered for '53 was the "150" Special 2-door Sedan.  A total of 79,416 were crafted and could be had for $1,613.